Kohinga Kauheke

Following the release of the Mere Trench, we open the next chapter, Kohinga Kauheke.

A collection devoted to the legacy of Te Rina and Jeremy’s grandparents, bringing together whakapapa, memory and enduring aroha.

Reflecting the deep love grandparents hold for their mokopuna, each piece carries their strength, grace and quiet power.

This is more than a collection.
This is whakapapa, carried forward.

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Our New Taiea Studio- In The Heart of Heretaunga, Hastings CBD.

325 Heretaunga Street East, Hastings 4122

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TAIEA

Founded in Aotearoa during a time when Māori culture, values, language, and identity faced relentless challenges, TAIEA emerged as a powerful and positive reaction—transforming noise and anger into a movement and celebration of te ao Māori. Through her designs, Te Rina expresses tino rangatiratanga (self-determination) with style, elegance, and class.

Te Rina’s vision is for people to feel pride and a deep connection to their culture, identity, and language when wearing TAIEA, showcasing these with grace and confidence.

ō mātau Uara

Our Values

Tapatahi

Building a relationship of trust with our hāpori, so we can navigate the journey as one.

Whakaute

To ensure our manufacturing partners who bring our designs together share our commitments to Papatūānuku for our today and our mokopuna we won't meet.

Māori

Unapologetically Māori - In thought, creation, belief and action. And showcase, that we can be in any space we desire.

Ngākaunui

A dedication to share the vision to help empower all people, to grow and improve, creating a legacy of positive impact not just here in Aotearoa but to the world.